Zero to Billions - The Zerodha Story
Zerodha is the largest brokerage firm in India. It has the largest number of active clients and the trading turnover on the exchanges. The journey of Zerodha started in 2010 as a small broker to the leading stockbroker in India is a really inspiring one and leaves many lessons for all aspiring entrepreneurs. It's great to see how a company that took off with a team of just seven people has now converted to a big company of 1300 people, serving millions of customers. Above all, Zerodha has completely disrupted the way Indian capital markets are functioning. To add some more feathers in its cap, Zerodha facilitates two to three million trades every day, making it one of the largest retail brokerage firms globally. The tale of Zerodha started when a young man thought of making the trading business barrier-free and convenient for the traders. Hence the name Zerodha comes from the words' Zero' and 'Rodha,' the latter is a Sanskrit word for barrier or obstruction. The man behind this massive success is none other than Nithin Kamath. He had realized the problems faced by traders, especially the younger ones who are new to this field. During his journey from trader to sub-broker, he was acquainted with the stock market and the limitations in existing stockbrokers' services. The hefty charges and the very opaque and old-fashioned way that the entire industry was working led him to think differently. He reimagined the Indian Stockbroking industry. He hoped to provide trading services at lower fees and a user-friendly platform with reliability. With this vision in his mind, he started his journey to Zerodha. This book is a glimpse of his phenomenal journey as the founder of Zerodha. The story of Zerodha bootstrapping themselves into one of the finest stockbrokers in India, and becoming a unicorn along the way, is indeed a must-read for all those who aim to achieve great things in life. There are many inspiring lessons for all aspiring entrepreneurs from this journey.
BEST DEALS
